Why do customers buy? We all eventually ask this question when we try to understand the mind of the customer. There can be many reasons, but one thing is sure. They are convinced that all the aspects of your product…
Zsolt Farkas2024.06.07.
In this branding case study, we demonstrate how we flexed our creative muscles and, through bold and sexually sophisticated communication, generated high positive engagement for our client, Anjuna Ice Pops—a regional natural and plant-based ice pop brand in Central Europe.We…
Zsolt Farkas2024.04.23.
The role of storytelling in lifestyle branding has become increasingly important in recent years. In today’s hectic and noisy markets, brands are finding it increasingly challenging to differentiate themselves from their competitors. Thus, storytelling has emerged as a powerful tool…
Zsolt Farkas2024.02.02.
A Supplement case study In this supplement study, we focus on our brand, a leading player in the health and wellness industry. Despite facing challenges from an oversaturated market and fluctuating customer trends, we managed to pivot these obstacles into…
Zsolt Farkas2024.01.22.
We understand the importance of connecting with your audience on a deeper level. It's not just about selling products, it's about answering an emotional desire and helping your audience connect with a more ideal version of themselves.That's the essence of…
Zsolt Farkas2023.09.23.
A pre-launch campaign is a strategic marketing blueprint for companies to create and implement to heighten brand awareness, foster excitement among potential customers, and capture leads prior to the product's debut.Note! We’re talking about the pre-phase of a product launch…
Zsolt Farkas2023.08.26.
Traditional social media marketing methods have largely lost their organic appeal. Algorithms that prioritize personal content over business content have made it difficult for businesses to reach their audience without paid advertisements. This has significantly reduced the effectiveness of social…
Zsolt Farkas2023.06.20.
Luxury. The very word evokes images of exclusivity, desirability, and an uplifted lifestyle accessible only to a privileged few. It's not just about the material value of the products themselves, but the aura of prestige they command, the narratives they…
Zsolt Farkas2023.06.14.
In the ever-evolving digital landscape, the way we create and consume content has been dramatically transformed. Midjourney prompt hacks are now surfacing as a novel approach to this transformation. Where once we relied solely on human imagination and skill to…
Zsolt Farkas2023.05.23.
